Jean-Roch Lafleur
Chief Executive Officer
Jean-Roch Lafleur is a technology executive, entrepreneur, and business strategist with more than two decades of engineering and executive leadership experience. He has successfully led and scaled technology companies across AI-powered IoT, embedded systems, SaaS, HaaS, telecommunications, aerospace, and intelligent transportation. His expertise includes executive leadership, corporate strategy, product innovation, business growth, and the commercialization of advanced connected technologies. Recognized for bridging engineering excellence with business execution, Jean-Roch has consistently transformed innovative concepts into scalable, revenue-generating solutions. As a shareholder and executive, he has held strategic leadership roles with companies specializing in connected devices and automated enforcement. As Co-Founder and COO of BusPatrol, he played a pivotal role in developing and deploying one of North America's leading AI-powered school bus safety platforms. Today, as Founder and Executive Chairman of Safer Smart Zones™, Jean-Roch is driving the next generation of AI-enhanced traffic safety solutions, helping governments and municipalities improve roadway safety through intelligent connected infrastructure and advanced analytics. Guided by the philosophy - Enforce. Inform. Educate. - , he is committed to building safer, smarter communities through data-driven innovation.





